Provo, Utah-based Natural Trends, LLC has been named the exclusive promotional products channel partner for the WD-40® No-Mess Pen®.  A 57 year-old firm, WD-40 is an American icon with 97% brand recognition.

WD-40® No-Mess Pen®

“As the industry supplier who created the niche for compact, portable, convenient dispensing solutions for a variety of liquids, we are thrilled to be adding the new WD-40® No-Mess Pen®  to our offering,” says Paul Christensen, President of Natural Trends.

“The pen-sized dispenser now gives the consumer the freedom to use WD-40 anywhere, anytime,” says Tim Lesmeister, Vice President of Marketing for WD-40.   “The marker-like tip allows for easy, controlled application in thousands of places and uses.  It’s a fantastic dispensing method for a product everyone loves, and we believe it will be a tremendous success in the promotional industry.”

The WD-40® No-Mess Pen® will be available with custom imprint for delivery from Natural Trends in mid-March.

For further information, contact Rex Kocherhans at (800)753-9591 or at rexk@naturaltrends.com. See also http://www.naturaltrends.com/WD40PenHome.htm.

WD-40 Company, with headquarters in San Diego, is a global consumer product company dedicated to delivering unique, high-value and easy-to-use solutions for a wide variety of maintenance needs of “doer” and “on-the-job” users by leveraging and building the brand fortress of the company.  The company markets three multi-purpose maintenance product brands – WD-40®, 3-IN-ONE®  and BLUE WORKSTM – and eight homecare and cleaning product brands: X-14®  hard surface cleaners and automatic toilet bowl cleaners, 2000 Flushes®  automatic toilet bowl cleaners, Carpet Fresh® and No Vac®  rug and room deodorizers, Spot Shot® aerosol and liquid carpet stain removers, 1001® carpet, household cleaners and rug and room deodorizers, and Lava® and Solvol® heavy-duty hand cleaners.

WD-40 Company markets its products in more than 160 countries worldwide and recorded sales of $292 million in fiscal year 2009.

Natural Trends, a leading supplier of hand sanitizer, announced that a large quantity of patent-violating product has been surrendered to them by an unnamed industry competitor. 

Described as a lesser grade imitation of their popular Sani-Pen – Instant Hand Sanitizer Spray, the product was fabricated in China, filled with Chinese sanitizer, and imported to the US in violation of design and utility patents held by Natural Trends, according to Paul Christensen, President of Natural Trends. 

“As the firm who invented and introduced the first sanitizer spray pen in 2004, we take our patents very seriously, and we are pleased that a swift settlement was reached,” said Christensen.  He indicated that all inventory of the inferior grade knock off has been destroyed.

For further information, contact Rex Kocherhans at (800) 753-9591, or rexk@naturaltrends.com.

PROVO, UT—Natural Trends, a leading supplier of health and wellness products, has announced new sales representation in the Northeastern U.S region.  Brooks and Brooks will represent Natural Trends in Connecticut, Delaware, Maine, Massachusetts, Maryland, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Vermont, Virginia, and Washington DC.

“We are enthused that the Brooks and Brooks team will now be supporting our large base of distributor partners in the Northeast,” said Paul Christensen, President of Natural Trends.  “They have an outstanding reputation for service earned from years of experience working with distributors in that region.”

For further information, contact Rex Kocherhans at (800)753-9591 or at rexk@naturaltrends.com.

Natural Trends new GoPac Wipes

PROVO, UT—Natural Trends, LLC, a leader in health and wellness products, introduced the new GoPac Hand Sanitizer Wipes at the 2009 SAAC Show. The GoPac is a reusable ziplock pouch containing 3 hand sanitizer wipes.  It is also available with sun screen, insect repellent, and lens cleaner wipes. 

“We are very enthused about the positive response to the GoPac Hand Sanitizer Wipes,” said Paul Christensen, company President.   “Distributors are really excited about the concept of imprinted packaging that can be reused for other purposes, such as carrying credit cards, ID, money, etc.  The reusability factor extends longevity and adds extra value to the product, which means a client’s brand won’t just get thrown away after the wipes are used.” 

For further information, contact Rex Kocherhans at (800)753-9591, or rexk@naturaltrends.com.

PROVO, UT— Natural Trends, a leading supplier of health and wellness products, has announced new sales representation in the western U.S.  Incentives West will represent Natural Trends in California, Oregon, Washington, Utah, Colorado, Arizona, Montana, Idaho, Nevada, New Mexico, Wyoming, Alaska, and Hawaii.

“Mark Shinn’s organization is well known in the industry for their outstanding service.” said Paul Christensen, President of Natural Trends.  “We are also enthused at the recent addition of Jodi Spangrud to the team, as both bring deep experience, a commitment to the Regional Associations they service and award winning efforts to our clients.  They will further enhance the support to our growing base of distributor partners in the West,”

For further information, contact Rex Kocherhans at (800)753-9591 or at rexk@naturaltrends.com.